If throwing an event or conference, or if you have ever done so, one of the most important aspects is identifying the right speakers to come and share their ideas and thoughts. The keynote speakers at any event are often the ones who drive the most audience and traffic, and present the most relevant information. By keeping certain components in mind when choosing the speakers at a given event, it can provide an upper edge advantage in the long-run of the event.
- When picking your keynote speaker you need to consider exactly who your audience is.
- While you may want a big name, you have to think about your budget.
- You need to consider what you want to get out of your event, and what you want your audience to go away with.
“Kevin Spacey is a wonderful keynote, as anyone who attended his session at the Content Marketing Institute could tell you, but he also commands a price.”